Several years ago I was approached by Dan and Penny Lessa, a couple from the US who were looking to open a new shop selling cupcakes. Dan had pretty specific ideas about the sort of character he wanted to ‘front’ the marketing campaign, so all I had to do was bring it together […]
Life’s short…Eat a Cupcake!
Everyone loves a cupcake. Fact. And Cupcake Charlie’s cupcakes are simply the best! Dan and Penny Lessa, owners of the three Cupcake Charlie stores at Cape Cod, Plymouth and Newport contacted me a few years ago to work on a character they’d created and needed ‘bringing together’ as a logo for the company. Here’s the result. […]